Wednesday, 5 August 2015






Hotels are a must in any city looking to encourage the flow of tourists and boast its economy. Now, hotels can either be luxury resorts for the rich and famous or they can be more economical within the reach of the general public. While, there is a market for hotels in every price range, budget hotels are increasingly preferred by a majority of tourists.

The allure of budget hotels is obviously the money saving factor. Unless, the purpose of a holiday is to enjoy the comfort and services provided the hotels, spending too much money on accommodation is not encouraged by tourists. This money can easily be spent on activities like sightseeing and shopping.

The Hyphen Hotels provide amazing options in budget hotels in Meerut, Haridwar and Noida. It is a new chain of hotels, but in a very short span of time is counted amongst the best hotels in Haridwar and the go-to destination for rooms in Meerat and Noida. The reason that Hyphen has been able to establish itself in a crowded market place is simple. They provide amazing services at a highly economical rate. The accommodation in Haridwar, Noida and Meerut are clean, spacious and equipped with all the basic necessities of today’s times.    

The location plays a massive role in the selection of a hotel. In a city like Shimla for instance, a guest would look for a nice tranquil resort overlooking the hills. But, the dynamics change for Meerut. Here, either a person could be looking for an overnight stay en-route to another destination or could be travelling for business. Either way, no individual or group will be looking to spend huge sums of money on the stay. This is where the need for a budget hotel comes in. 

http://www.hyphenhotels.com/hotels-noida-photogallery.asp
 Similarly, in centers like Noida and Haridwar too there is a huge demand for budget hotels. While, Haridwar is primarily a hub for pilgrims, Noida sees a vast portion of business travelers.

Though, it is important to note that budget hotels are not the same as business hotels. In fact they are a sub-set of business hotels. As far as business hotels go, they can belong to both the luxury class as well as budget. They are one of the largest groups of hotels worldwide and are meant to primarily serve the business travelers. To make it convenient for their guests, these hotels are usually located in commercial centers or business districts. This saves the travel time for the guests. Apart from the business travelers, business hotels are found to attract tour groups and small conference groups as well. Looking at their clientele these hotels generally provide complimentary newspapers, morning coffee, free local telephone calls, breakfast etc. Big conglomerates can use business hotels to host retreats or use them to host smaller traders. Thus, both the budget and luxury option are available in them. 

The Hyphen Hotels cater to the budget section of the business travelers. Their properties are economical and still provide enormous facilities and comfort. This has helped them quickly climb the ladder of success.  

Monday, 13 July 2015



Noida may rank as one of the most developed cities in Uttar Pradesh, but being a part of the National Capital Region, it still finds itself below Delhi and Gurgaon. Noida primarily is a residential hub that is seeing spurt in commercial development from time to time. With the congestion in Gurgaon and paucity of space, various corporate houses are setting shop in Noida.



The hospitality sector in Noida is also far less developed as compared to neighboring regions. It is not that Noida does not have hotels, but they are not able to cater to all segments of customers. 

The Hyphen Group of Hotels started their operations sometime back. After years in real estate, Supertech wanted a new challenge and therefore they formed the Hyphen Group. The aim of the group is to provide quality accommodation at low prices. They want to develop budget hotels across the country. They started small, targeting three cities. Considering Supertech has been a driving force in the real estate development in Noida, it turned out to be the base of operations for their foray into hospitality sector. Thus, Hyphen opened budget hotels in Noida, Haridwar and Meerut.

 Noida also acts as a gateway for tourists traveling east inside Uttar Pradesh and other neighbouring states like Bihar. For such road travels, the requirement is generally for overnight stays that are economical. Hyphen has been able to provide such rooms in Noida. They have come to the rescue of the population that earlier found it difficult to scout accommodation inNoida.    
     
Even though Hyphen decided to cater to the budget hotels segment, they have not compromised on quality. From Wi-Fi connectivity to boardrooms, the hotel is laced with modern day amenities for the travelers.

It is important to understand the budget traveler and the basic requirements in today’s times. After all, Wi-Fi today is not counted among luxurious. Internet is essential to travelers, who are away from home. It is a tool to keep connected and stay updated. When Supertech decided to develop budget hotels, their concern was convenience and comfort for all their customers. 
 
Similarly, small boardrooms or gathering rooms are also an essential requirement in hotels today. They provide the customers with the convenience to host impromptu small gatherings for business or personal purpose without having to leave the hotel premises.

Hyphen has also taken care to ensure that their properties can boast about good restaurants in Noida. For a traveler, food is normally on the go. There are various parties that halt only to eat and then carry on with their journey. And, even the resident population in a town looks for a stable option to eat at from time to time. Their primary requirement while scouting such a restaurant is quality of food. Hyphen provides variety of cuisines and food items. They are able to satisfy every food-loving customer with a magnificent variety in the spread. 

 The Hyphen Group of Hotels is expanding to various cities across the country. After success in Noida, they have moved to Dehradun and Jaipur as well. They have captured a segment that was otherwise neglected and given the tourists in Noida a quality accommodation space that was earlier missing.   

Tuesday, 30 June 2015






The hospitality market in India has seen a recovery after an economic slump. However, secondary markets have emerged as top destinations for good hotels, especially in the category of luxury business hotel. This is because demand resonates with the growing corporate and leisure travellers in the mid-market segment. In addition, urbanisation and a higher rate of domestic travel to newer Tier II and Tier III cities are growth-drivers. 

Several Indian cities have benefitted as state governments aggressively seek investments through industrial and commercial developments. Experts are bullish about large industrial corridors, which have captive demand but lack any star accommodation and related services. A shining example of this is Hyphen Hotels in Haridwar, one of the new hotels in the city. 

 Hyphen Hotels is a pioneer in the mid-market segment in India. With an impressive portfolio of the best hotels, Hyphen is known for its international hospitality experience at competitive price points. The group operates star hotels in Haridwar, Noida, Meerut and the Hyphen Club in Noida. These conference hotels are located close to commercial hubs and are well-connected.   

Hyphen Grand Haridwar is located in the bustling Pentagon Mall in BHEL SIDCUL. It offers world-class rooms and has made a niche for itself as a luxury business hotel. There are 93 cosy rooms in the categories of Deluxe Rooms, Executive Rooms, Club Rooms, and Premium rooms. The spacious banquet hall offers unmatched conference packages with state-of-the-art AV equipment. Premier I and Premier II are the meeting halls that can accommodate up to 40 and 8 people respectively. For larger social and corporate gatherings the Hyphen Grand has a beautiful open terrace Shivalik. The terrace can comfortably accommodate a cover of 200 people with full range of food and beverage services. 


In Noida too, the Hyphen Hotel offers 22 premium rooms equipped with all facilities. Available in the categories of Deluxe and Executive, all the rooms come with free high-speed Internet connectivity. The hotel offers a contemporary Board Room and efficient business facilities, in addition to a large banquet ideal as a wedding hall. Complimentary breakfast for room guests is served at the one of best restaurants in Noida, Café Treat. This 24 hour, multi-cuisine restaurant has become a favourite among the good restaurants in Noida. 

The Hyphen Premier Meerut offers a total of 62 well-appointed rooms with all modern conveniences. There is the Deluxe, Superior or Suite to suit any preference. The banquets, Premier I and Premier II are ideal for hosting corporate meetings. It is centrally situated in the Shopprix mall in the heart of Meerut. .

 Noida is already booming as a commercial hub. Haridwar and Meerut are growing as business destinations in the wake of several government initiatives. As such these cities too witness increasing influx of visitors.  Demand for quality rooms in Haridwar, Noida, Meerut is on the rise. Hyphen Hotels, though a niche budget hotel, has brought in a fresh flavour of business hospitality at par with the star hotels of the world.

Tuesday, 21 April 2015



The customer of today is an intriguing puzzle. He is smart and intelligent and at the same time particular and demanding. She or he does not compromise and wants value for money.


Customer satisfaction thus, holds the highest premium in the market. Handling grievances and pacifying customers are all top priority for most sectors.

http://www.hyphenhotels.com/In a cut throat industry like hospitality, not only is the competition immense, the scope for error is also minimum. Hotels are meant for getaways, far from the hustle of the city and the daily household chores. Thus, customers walking into a hotel expect nice rooms, five star accommodation facilities and good restaurants. Mostly, the best in every price range.

While, hotels do categorize themselves in terms of budget, the Hyphen Group of Hotels has not let that be a hindrance in providing its customers with the best available services.

The terms conference hotels, budget hotels, luxury business hotels or 3, 4 or 5 star hotels, are just terms as far as the Hyphen Group is concerned. A customer’s good review with a promise to come back is what is paramount for Hyphen and they has been working tirelessly to achieve it.

Hyphen started small with presence in three cities, Haridwar, Noida and Meerut. After understanding the market and gauging the pulse of the customers, they are venturing out in other sectors and have several new hotels in the pipeline.

For instance, a city like Noida is young and has a large portion of migrant population. It ultimately results in the need and popularity of good restaurants in Noida. Hyphen can proudly claim to have some of the best restaurants in Noida.

A place like Meerut, where the wedding market has not evolved much, the demand for banquet and wedding halls is enormous.

In a short time, Hyphen Hotel’s properties in Haridwar, Noida and Meerut have become extremely popular. Their concept of comfortable accommodation seemed to have clicked with the customers. These hotels are all practical and offer relaxed accommodations. For the business traveler they offer the comfort of location. Being centrally placed, they serve as a great vantage point to traverse the distance of the city. For the backpackers and budget travelers, Hyphen provides the best value for money. Their hotels are relatively inexpensive and still offer great facilities.

Hyphen is next looking to target the hospitality segment in Jaipur and Dehradun. Both these places see a huge influx of tourists all year around, be it for business or leisure activities.

It is the understanding of the market and customer demands that distinguishes the good hotels from the not so good ones. Hyphen through its market placement and sense of customer requirements has in a short time, won numerous accolades and been able to place itself among the best hotels. After all, having customer satisfaction as the prime agenda has its perks.

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